BBC speaks to AMA about clinical research

On 10th January 2013, AMA's Director Joanna Eley was interviewed on several radio stations for her work as a keen advocate for public and patient involvement in clincial research. Last Autumn, Joanna played the role of one of dozens of 'mystery shoppers' visiting NHS Trust hospitals to see how easily patients can access information about research activities in the hospital. Today the report was launched, and Joanna took part in a phone-in from the BBC and many other regional radio stations who featured it on their breakfast and lunchtime news. Joanna was able to help get the important message across about the value of clinical research in improving the health of the population, and the need for good information for patients and the public to increase the benefits.